
Misamis University and Universitas Persada Indonesia Y.A.I. Collaborate on a Five-Day Virtual Lecture Series on Market Structures in the Context of the Philippines and Indonesia
The College of Business and Management of Misamis University (MU) partnered with the Faculty of Economics and Business of Universitas Persada Indonesia Y.A.I. (UPI Y.A.I.) in Jakarta, Indonesia, to conduct a five-day virtual lecture series on Monopoly and Oligopoly as part of the Microeconomics course, a major subject for business students at both universities. Titled 'Virtual Joint Class Series on Microeconomics,'; the lecture series was held on October 24, 28, and 31, as well as November 7 and 21, 2024, from 3:00 p.m. to 4:30 p.m. (Philippine Standard Time) via Zoom.
The event engaged 84 second-year Bachelor of Science in Business Administration (BSBA) students from MU, majoring in Marketing Management, Financial Management, and Business Economics, along with 32 students from UPI Y.A.I.'s Faculty of Economics and Business. MU students attended the sessions at the university’s Function Hall, while UPI Y.A.I. students participated individually using their personal devices. The virtual classes were designed to align with the course learning outcomes of Microeconomics.
At Misamis University, the learning outcomes for these topics included: 1) understanding why certain firms become monopolists in the market; 2) formulating strategies to differentiate homogeneous products for competitive advantage; 3) analyzing the implications of the kinked demand curve in an oligopolistic market structure; and 4) examining the role of government in business and income distribution.